By Amanda Calderwood, Ben Fitzgerald Kiely, Pamela Patayon - Atlantic Futures Research Stream 2
In today's dynamic business landscape, scaling isn't just a buzzword—it's a critical concept that should not be underestimated. Drawing from a plethora of research articles that we have read during the initial stages of our research; we highlight key insights into the importance of business scaling and why organisations should explore strategies for effectively navigating this complex terrain.
The benefits of scaling a business are numerous for both non-profit and for-profit organisations. Scaling can help organisations outpace competitors, expand customer bases, boost sales and profits, enhance impact, and ensure long-term sustainability. On a broader note, business scaling substantially benefits countries and national governments with evidence showing that scale-ups are more productive than their counterparts; they also create more jobs, support exports and imports, bolster international competitiveness, foster innovation, and generate apprenticeships.
From a local standpoint, companies that scale play a pivotal role in regional economies, which collectively shape the national economy. These local economies also significantly influence communities regarding financial, social, environmental, and health aspects; hence, scaling is intrinsically linked to social welfare. Scaling has even been evidenced to alleviate poverty, not to mention the many articles that show how scaling can support positive environmental impact—which is on the agenda of most organisations. We can also see through research that current policies that promote high-growth or scaling are not distributing the benefits of the journey equally across all regions; with some areas having “high-growth deficits”. This, it is argued, can be addressed by a new form and focus of implementation of scaling supports and strategies within teams, firms, and ecosystems (Hart et al., 2020 p.9; Jarvenpaar and Selander; 2023; Bohan et al., 2024). Understanding and implementing business scaling strategies is not just about our own success, but also about our responsibility and purpose in contributing to the welfare of our communities and society at large.
As entrepreneurs and business leaders, we often find ourselves grappling with the challenge of taking our ventures to the next level. However, scaling isn't a one-size-fits-all endeavour; it requires a nuanced understanding of the complexities involved and a strategic approach tailored to each organisation's unique context. Embracing this challenge will not only lead to the growth and success of our ventures but also to our personal growth and professional development.
With academic research on business scaling limited despite its importance to national economies, local economies, and social welfare, our research will provide real evidence to support organisational strategies, business models, and managers as they help organisations navigate this complex terrain. The discussions to date have often focused on ‘growth’ or ‘high-growth’, but there are new sources of discussion arising that allow for a more nuanced understanding of the term. This research will not only fill a crucial gap in our understanding but also provide a solid foundation for our decision-making, giving us the confidence and reassurance we need to steer our ventures towards success. We truly are utilising the prospect of ‘impact for change’ and championing the voice of many businesses through the creation of meaningful case studies and recommendations tailored to education, policy, and research.
In conclusion, scaling isn't a destination—it's a journey of transformation and evolution. By leveraging insights from research and adopting strategic approaches, entrepreneurs and business leaders can chart a course towards scalable and sustainable ventures in an ever-changing marketplace.
Our research will provide valuable insights for businesses across the island of Ireland by offering detailed case studies of successful scaling ventures. Understanding the specific challenges and opportunities of scaling in the Western region will equip businesses with tailored growth strategies, enhancing their competitiveness and fostering sustainable development within the local economy.
Keen to get involved or find out more? Register your interest today.
Atlantic Futures is funded by the Higher Education Authority as part of the North South Research Programme.